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Brand facing public backlash through negative publicity in the media spotlight

How Negative Publicity Can Be an Unexpected Growth Strategy

Negative publicity sounds like a nightmare, does it not? A bad review goes viral, someone tweets something off, or a news story drags your name through the mud. And your first instinct probably is to hide under a rock and hope it all blows over. Here’s the weird part… sometimes, that mess actually helps. Sounds […]

Broken mirror-Symbolic image of brand reputation being damaged by fake news

Fake News Could Destroy Your Brand—What You Must Know

Fake news and brand reputation are becoming increasingly intertwined in today’s digital landscape. You might not notice it right away, but sometimes, all it takes is one false story. One twisted version of the truth, to slowly chip away at your reputation. It doesn’t always come with big warning signs. Often, it creeps in quietly, […]

Original vs. copycat smartphone brands side-by-side comparison

The Copycat Curse: The Silent Struggle of the Authentic Brands

You work hard, come up with something original, pour your soul into it… and then someone shows up with a copycat version and somehow gets all the attention. Happens more than you’d think.  In today’s fast-moving business world, where trends explode overnight.  And when consumers chase convenience, it’s not unusual to see knock-offs getting ahead […]

Search algorithm evaluating online reputation through mixed search results

How Algorithm Secretly Destroy Reputations—and How to Fight Back

Ever wondered how a search algorithm decides your reputation? The answer might surprise you. It’s not about who you really are. It’s about what the internet thinks you are. At erasenegativelinks.com, we specialize in online reputation management, and we’ve seen how a single negative link can overshadow years of hard work. But here’s the good […]

A girl dismayed at seeing her mirror image: Reflective of the Doppelgänger Brand Effect

How to Protect Your Brand From Doppelgänger Brand Effect

You’ve built a brand from scratch. Every word, every color, every campaign was carefully planned. You’ve earned people’s trust. Maybe even their loyalty. Doppelgänger brand effect can destroy the image of your brand within no time. Then, unexpectedly, something happens that disrupts the status quo. A sarcastic tweet goes viral. A meme mocks your latest […]

Illustration of a small snowball(representing small mistakes) rolling downhill and growing into a giant avalanche labeled “Reputation Crisis”

How Small Mistakes Can Snowball into Big Online Reputational Damage

You don’t always need a scandal to ruin your brand reputation, even small mistakes like an overlooked comment, a delayed response, or even a poorly worded tweet may spiral into major online reputational damage.In today’s digital age, your brand’s image is only as strong as its weakest link. And in most cases? That link is […]

A faceless, malicious man giving bad review

The New Age of Extortion: Review Blackmail Is Real

Let’s first understand what review blackmail really is. You’re checking your emails.Just another Tuesday morning.One message grabs your attention: “Send me money… or I’ll bury your business under fake 1-star reviews.” You blink. Read it again.It sounds fake. Like something out of a crime drama.But sadly, it’s not. This is the kind of review blackmail […]

A woman distressed because of shadowban

How Shadowban Affect Your Business and How to Beat Them

Ever felt like your brand’s visibility suddenly dropped for no apparent reason? It could be because of a shadowban. Your social media posts are still going up… but nobody seems to be seeing them. Your website traffic has taken a dip. Engagement is dead. But there’s no warning. No explanation. Chances are—you’ve been shadowbanned. It’s […]

A business getting single star ratings

Hidden Costs of a Damaged Brand Reputation(and How to Fix It)

Your brand reputation can plummet in an instant. A viral tweet, a bad review, or a misleading news story can suddenly undo years of hard work. But the cost of a damaged brand reputation isn’t just about losing a few customers. It runs deeper. It slows your growth, eats away at your credibility, and creates […]