The First 48 Hours of a Viral Reputation Crisis
Viral Reputation Crisis Hits Fast and Hard Ever seen a brand go from hero to zero…that’s the anatomy of a viral reputation crisis. One moment they’re winning hearts, and the next—bam!—they’re the main characters in a digital drama no one saw coming. It’s messy, it’s chaotic, and in today’s world, it spreads faster than wildfire. […]